Get Creative at GCC

Save the Date for Second Annual Creativity Conference April 15th

Batavia, NY- Enhance your creativity and creative problem solving skills with insightful and inspiring presentations at the second annual Creativity Conference at Genesee Community College. Save the date for this one day only event on Wednesday, April 15, 2015 from 8:15 a.m. to 4 p.m. The day features 50 minute workshops. Cost is $99 which includes lunch. Registration is available online at

GCC Director of Business Programs Dr. Lina LaMattina spearheaded the development of the first conference in 2014. If you attended last year, she encourages you to return. “Creativity is a skill that needs to be continually nurtured and developed,” LaMattina said. “This year we are expanding the areas of focus to include discussion about the application of creativity within four specific tracks, not only Education and Business, but also how you can apply creativity and creative problem solving to improve your Community and how to use it for Personal Enrichment.”

Planning continues for dynamic workshops that will be offered throughout the day, and proposals for 50-minute presentations that broadly or specifically reinforce creativity/creative problem solving are being accepted through March 23, 2015. To submit a proposal online go to:

“To successfully compete in the 21st century, we all need to enhance our ability to think and solve difficult problems creatively,” LaMattina said. “Don’t miss this chance to get out of the office and recharge your creative battery so you can you be more deliberately creative!”

For more information, contact Marketing Communications Associate Director Donna Rae Sutherland at (585) 343-0055 ext. 6616, or via email:

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